Unplug Challenge

The Sydney Morning Herald

WELCOME to your newest holiday fad – the digital detox.

Close behind a recent academic study suggesting social media is harder to resist than cigarettes and alcohol, US travel destinations are marketing digital detox holiday packages. They promise respite from the devices which have beeped, pinged, tingled, trilled and tweeted their way into the digerati’s every waking moment.

Not that you need to go on holiday to log off. The Twitter microblog site is increasingly peppered with detox notices, the digital equivalent of a ”gone fishin” sign. Swedish web designer Jens Wedin posted a simple one this week: ”DIGITAL DETOX: See you in September”.

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